Publicity & PR

PR is the medium through which an entity (you, an organization, charity, company, etc.) becomes well known and respected, so that your precise audience, the general public, organizations and corporations are more comfortable and interested in interacting and doing business with you.

The JoTo PR Agency is a Tampa PR Firm that provides Public Relations and Marketing services to local, national and International organizations.  At JoTo Extreme PR we believe that trying to do Public Relations without marketing intelligence is like a pretty face without a brain. JoTo Extreme PR provides a holistic approach to your organization’s PR campaign that combines the full use of public relations and marketing technologies, enabling you to get a greater return on your investment.  The JoTo Public Relations Agency is like a Marine Reconnaissance team leading the way into the minds of your targeted market.

Publicity is just a piece of PR.  Publicity is the action of getting you press coverage while public relations is the overall strategy of amassing you a stable relationship with your public.

Publicity is something PR uses to enhance those relationships. It’s just one of the tools in the JoTo Tampa PR Firm arsenal.

  • Publicity
  • Articles
  • Press releases
  • Internal PR programs
  • Events
  • And more…whatever we think of based on your particular business needs!

Joto Extreme Tampa Public Relations Agency at Your Service

There are many benefits you gain from incorporating a comprehensive public relations program into your marketing program. PR is the fuel that runs your marketing campaign. It gets the word out and creates credibility (very important) thus:

  • Lowering your cost per lead - an informed consumer is easier to find and close.
  • Increasing your marketing ROI (return on investment) - PR has a wide reach and can penetrate your marketplace making by making you known, respected and credible before your marketing or sales messages hit.
  • Augmenting the value of your business - PR gives you a step up on the competition - you've won a warm spot in the hearts of your clients and the public, improving your overall stature and value in the market.

A Public Relations Agency does what a stand-alone marketing firm cannot do. It is much more accessible, pervasive and encompassing of your audience and related audiences than marketing without PR.  If PR is done right, your marketing strategy can be implemented without the preconceived ideas or emotional barriers that otherwise inhibit people from purchasing, calling or doing what you want them to. If those barriers are removed then your marketing will be much more cost-effective.

Everything the JoTo Extreme Public Relations Agency does is done from the standpoint of getting businesses a better return on investment (ROI) for their marketing dollars. Contact the JoTo Tampa Public relations Agency for a complimentary public relations consultation and evaluation.