The Team

KARLA JO HELMS

Karla Jo is the JoTo CEO. Prior to forming JoTo, Karla Jo handled the PR for an Inc 500 company. After several years, she decided it was time to launch her own firm, bringing her unique take on the world of PR to businesses both large and small. “Public Relations is a powerful tool that creates wide acceptance simultaneously delving into arenas that marketing cannot touch,” says Helms. She got her start creating and implementing PR Strategies for entrepreneurs, enabling her develop a keen eye for honing in on the best use of PR and technology to increase marketing ROI.

A published author as well as PR Strategist, Helms developed her theory on attaining critical mass in PR & marketing. By utilizing all areas of PR and marketing, she is able to put together complete strategies for clients that attain measurable results. A background in sales, business management and media relations provides her with a well-rounded understanding of how to harness the power of PR to communicate to diverse groups of people. The end-result is a wider sphere of influence and the invaluable commodity of goodwill garnered on a broad basis for her clients.

DIANE D. STEIN

Diane is the President and co-owner of JoTo and has over 20 years of experience at helping companies be successful. A graduate of the University of Georgia, Diane uses her “bulldog” determination to win the day for her clients. She knows what creates true rapport between company and customer and utilizes her advanced communication skills to create this mutual understanding.

She has made it her mission to seek out the newest and fastest lines of communication to targeted groups of individuals, allowing her to create tight-knit societies that are the driving force behind big movements. During her early PR career in Atlanta, she tested her findings of creating communities, which naturally migrated into Online PR and Social Media Branding.

Diane understands that social media is about creating a sense of place in a virtual and otherwise cold world, using only the most reliable tools to create Online PR campaigns that can increase page rankings, web traffic and make you and your business well known and most importantly well thought of.

PAUL STEIN

Paul Stein comes to JoTo with 22 years of experience as a sales consultant. With a degree in computer science and extensive training in business management, he brings to the table a systematic approach in helping his clients succeed.

Lured away from his own consulting company by an opportunity to take on the task of establishing the sales division for a national consulting firm, Paul moved his entire family to Florida from Georgia in 2003 where he did indeed help build up what became one of the fastest growing companies of its kind.

But as exciting as that venture was, Paul realized that he was an entrepreneur at heart and saw the opportunity at JoTo Extreme PR to help small to medium-sized enterprises take control of their business destiny by increasing their market share through the power of Public Relations. Sales, for Paul, comes with a knowledge of how businesses should be run, what a business is lacking and ultimately what will strengthen it, so that his clients thrive and outdistance their competition.

JAMIE SENE

Jamie is Vice President of Corporate/Client Marketing . He has over two decades of result-driven experience and a proven track record in traditional marketing/advertising media, and is a pioneer in digital and Internet marketing. His creativity and expertise in utilizing the right marketing methodology for a client is well matched by his insight regarding how to effectively communicate the right message to the right audience with the greatest impact.

Jamie has been extremely successful establishing marketing organizations both in the U.S. and overseas.  Having taken one company from 1 million to 28 million dollars in a few short years as well as having taken a startup to a successful multi-million-dollar enterprise, Sene brings with him the firsthand knowledge of starting a business with zero marketing to a 15-plus person marketing team using every advertising, promotional and lead generation method available.

“You have to stay current on what’s going on in the marketing world, and you have to be able to select the best avenue  to get the greatest result in the shortest time for a client. Using the right combination of PR with the right marketing tools can make any business a success... or take a successful business to the next level.” says Sene.

"H" JOHN MEJIA

"H" is the JoTo Video Marketing Specialist. As the all-time leading tight end receiver and captain for the 4th national ranked Towson State University Tigers, H began his professional career with a strong background in leadership, teamwork and competition.

With a well rounded and diverse background as an entrepreneur, motivational speaker, TV personality and consultant “H” has counseled hundreds of businesses including many Fortune 1000 companies.

Mejia helped guide his own company to receive Small Business of the Year honors two years in a row before selling through a merger to form a 100 million-dollar-a-year powerhouse.

As a serial entrepreneur and founder of a video/TV production company, Mejia understands that high-quality and effective footage for business owners looking to take advantage of their image and the surge in video popularity on the Internet is a must for an effective PR & Marketing campaigns.

ALYSSA KAPLAN

Alyssa, our Assistant Project Manager (APM), comes to JoTo with a background in Public Relations and Marketing. Having interned at a prestigious publishing company in NYC, working in the publicity department, she gained the knowledge and experience to further strengthen and develop her professional career. Alyssa brings professional experience, knowledge and creativity to JoTo. Alyssa has a BS from Towson University and had the opportunity to study PR and International Marketing in Spain.

GREY KITTY, JOTO GREETER

Grey Kitty comes to JoTo from an already 16-year career as the perfect greeter and snuggler. He greets everyone that comes into JoTo, winning them over until they too are as wrapped around his paw as we are! Meow…